Sports Betting & Instant Payouts: Driving Value for Players
Today, we announced a partnership with PointsBet in collaboration with Cross River Bank. Using Trustly and Cross River, PointsBet can offer players instant payouts, giving them real-time access to their winnings.
While traditional deposits using the ACH network can take days to settle, instant payouts move funds into the player’s bank account in real-time, increasing player satisfaction and enhancing loyalty. The launch happens just days before the biggest football game of the year. On Sunday, February 12th, bettors want to make bets quickly, and Operators like PointsBet want to ensure a seamless experience.
“PointsBet is always looking for innovative ways to deliver our customers a best-in-class betting experience. We have recently enhanced our platform with the addition of new Lightning Bet markets for the NFL, solidifying our stance as the home of live betting. Now we’re doing it again by offering our clients instant payout options,” said Mark Hughes, Chief Product Officer at PointsBet USA. “We’re excited to partner with Trustly and Cross River as we continue to redefine the sports betting landscape.”
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What’s Next for Real-Time Payments (RTP)?
While U.S. sports betting is one of the first industries to adopt and implement real-time payments, other industries aren’t far behind. Innovation in faster payments in 2023, like the Federal Reserve’s announcement of the rollout of FedNow, will catalyze a wave of momentum around real-time payments. According to a 2023 PYMNTs report, 32.5% of retailers are planning to add real-time payments to their checkout experience in the near future.
Want more information about the business case for RTP, what we can learn from the sports betting industry, and actionable steps for getting started?
Join our webinar with Cross River and Faster Payments Council on Thursday, Feb 23rd, at 11 AM PST/2 PM EST: Enhancing the Faster Payments Ecosystem.
Register now, and we will see you there!
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